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初创公司的估值(2)

vc将一份投资协议条款(term sheet)摆在你的面前时,想知道你的公司投资前估值是多少吗?从根本上说给初创公司估值比给成熟公司估值困难,因为风险高,通常收入很少或者没有收入,传统的定量估值方法如P/E法或自由现金贴现法没有什么用处,初创公司的估值主要是基于定性分析。
 

下面这个网站提供了一个非常有趣的估值模型,只要回答25个选择题,就可以得到一个公司的估值范围,据说还比较八九不离十的。

High Tech Startup Valuation Estimator (高科技初创公司估值公式)

这25个问题是:

1.      My product or service is:

2.      My industry is:

3.      My product or service will:

4.      Global annual revenues in the sub-sector of the market I am competing in is:

5.      My market is:

6.      My primary competitors (others who are competing for the same consumer dollar by satisfying the same consumer need) are:

7.      My customers (or potential customers) have:

8.      My sales and marketing plan is:

9.      My revenues over the past 12 months were:

10. My revenues over the next 12 months are expected to be:

11. My revenues 5 years from now are expected to be:

12. My strategic partnerships consist of:

13. My intellectual property includes:

14. The highest level of entrepreneurial experience achieved by anybody on my team consists of:

15. I developed my expertise in this market by excelling at senior positions in the industry for:

16. The number of Ph.D.s that have been working for me full time for at least three months is:

17. The number of sales/marketing/ business development experts who understand and have extensive contacts within my industry who have been working for me full time for at least three months is:

18. My business plan:

19. I have invested ______ hours of my own time into this venture.

20. I have invested ______ of my own funds (from savings, credit cards, second mortgage, selling blood, etc.) into this venture.

21. My corporate attorney is:

22. My intellectual property attorney is:

23. If a Fortune 500 company decided to put their resources behind competing with my startup tomorrow, my startup would be:

24. Once my product is on the market, my marginal gross margins - a new dollar of revenue minus the cost of producing that revenue - will:

25. Other startups in my industry raising venture capital at a similar stage of development (product, management team, revenues, partnerships, prior funding, etc.) are getting pre-money valuations of:

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